A successful crowdfunding campaign runs on the three P's

A crowdfunding campaign needs a ton of content. For the 30 or so days of funding, you’ll be coaxing, cajoling and flirting with your crowd, asking for money, and you’ve got to come up with a fresh way to ask every day. You’ve got to keep it interesting, enticing and exciting.

October 2022 was the month of the Moana on Boosted. Twenty Pasifika projects crowdfunded with the support of Creative New Zealand as part of the Boosted X Moana initiative. These projects were live for funding from 20 October until 17 November. See the Boosted X Moana projects here.

Social media fuels discovery and discussion. “Saw it on the gram” is the new word of mouth. Encourage your social networks to inspire a wider group of givers by giving them content worth sharing.