A campaign video is key to connecting with your crowd. People want to join you on your journey. The reason that people donate is that they want to engage with you and what you are doing. It really helps, when they can see the real people behind the scenes.

A stretch goal is an extension of your target, where you specify the extra funds required to get your art to the next level.

Seed donors are people who give at the very start of your campaign.

A successful crowdfunding campaign runs on the three P's