Crowdfunding is not about you. It’s about the community around what you do. Your crowd.And there’s a difference between your audience and your crowd. Your crowd are the people personally, financially, and emotionally invested in you successfully completing your art project. They’re with you for the journey. They’re with you for your career.

Match donors build momentum, add credibility, create hype, and increase your chance of success.

Social media fuels discovery and discussion. “Saw it on the gram” is the new word of mouth. Encourage your social networks to inspire a wider group of givers by giving them content worth sharing.

Together with Creative New Zealand, Boosted launched the Boosted X Moana campaign on Thursday 8 October 2020. For a month, Pasifika arts projects became the focus of Boosted, with fifteen creative projects receiving a meaalofa match fund to kickstart their crowdfunding endeavour.