Remember, not everyone you ask to give will give, so even a modest crowdfunding campaign aiming to raise a few thousand dollars requires getting in front of thousands of people.Unless you’re famous in your own right or have strong social influence, it’s unlikely you’ve got immediate access to a network of this size. Here’s where PR comes to the party.

Before you start planning your crowdfunding campaign you need to know a few important things, like... · What’s my funding target?· How many people do I need to give?· How many people do I need to ask to give?· How often should I ask them?· How long should my campaign be?· When should I run my campaign? Luckily, we can help you answer these questions. 

A stretch goal is an extension of your target, where you specify the extra funds required to get your art to the next level.

Māpura Studios is a creative space and art therapy centre in central Auckland Tāmaki Makaurau. The project works with over 200 adults and children every week, offering art classes and art therapy programmes for people living with disability and diversity. The studio is also the only organisation that is contracted to deliver art therapy programmes to inmates at Auckland Prison – changing paths and making an impact through art and creativity.