Crowdfunding is not about you. It’s about the community around what you do. Your crowd.And there’s a difference between your audience and your crowd. Your crowd are the people personally, financially, and emotionally invested in you successfully completing your art project. They’re with you for the journey. They’re with you for your career.

Boosted X Moana is an initiative that is dedicated to the work of Pasifika creatives.

A campaign video is key to connecting with your crowd. People want to join you on your journey. The reason that people donate is that they want to engage with you and what you are doing. It really helps, when they can see the real people behind the scenes.

Happy holidays, Boosted whānau.What a ride this year has been! In the spirit of this season the Boosted and Te Tumu Toi whānau are sending out a big dose of gratitude.