Social media fuels discovery and discussion. “Saw it on the gram” is the new word of mouth. Encourage your social networks to inspire a wider group of givers by giving them content worth sharing.

October 2022 was the month of the Moana on Boosted. Twenty Pasifika projects crowdfunded with the support of Creative New Zealand as part of the Boosted X Moana initiative. These projects were live for funding from 20 October until 17 November. See the Boosted X Moana projects here.

Match donors build momentum, add credibility, create hype, and increase your chance of success.

Crowdfunding is not about you. It’s about the community around what you do. Your crowd. And there’s a difference between your audience and your crowd. Your crowd are the people personally, financially, and emotionally invested in you successfully completing your art project. They’re with you for the journey. They’re with you for your career.