Social media is a handy marketing tool, but you don’t own your social media community. The visibility of your posts is at the mercy of social media algorithms. In other words, just because you publish a status update, doesn’t mean people see it. Furthermore, if the gods of digital decide to fold a platform, that’s your hard-earned followers gone in a blink.

Together with Creative New Zealand, Boosted launched the Boosted X Moana campaign on Thursday 8 October 2020. For a month, Pasifika arts projects became the focus of Boosted, with fifteen creative projects receiving a meaalofa match fund to kickstart their crowdfunding endeavour.

Welcome to Boosted!Unsure what we're about? Well, we're glad you're here to find out.

Tali Enjalas Jenkinson makes music under the name Vallé. The rapper spent the first few months of his life in Port Moresby, Papua New Guinea and moved to Aoteoaroa New Zealand with his father for life-saving medical treatment when he was just eight months old. Vallé is now based in Ōtautahi Christchurch.